Gift Cards - Synergy World

Gift Card Facts

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  • Gift Cards have been the most requested item on holiday wish lists the last 7 years. (from 2007-2013)

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  • Gift cards are the most profitable square foot of selling space at many retail sites.

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  • Purchases made with a gift card are between 20% and 50% higher than the average purchase price.

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  • The most common Gift Card amount is $25.00

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  • Retailers who switch from paper gift certificates to plastic gift cards typically see a 50-100% increase in sales.

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  • 61% of gift card holders spend more than the amount of their gift card, and 75% of those who overspend spend 60% more than the value of their card.

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  • The average gift card user ends up spending an extra 20% beyond the value of the card.

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  • 61% of surveyed retailers plan to offer mobile gift cards by 2015.

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  • The average amount loaded on a digital gift card is around 10-15% more than a plastic gift card.

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